The future of SuperligaBets

It has been more than 3 years since I made my first betting preview on SuperligaBets. First suggestion was an under 2.5 goal bet in OB-AGF, a match that eventually ended 3-6. Fortunately, things turned around after this terrible start!

Actually, all three seasons finished has yielded positive profits and this season is currently sitting at a +14 % yield. I have made previews and bets on all 670 Superliga matches since OB-AGF and made an overall +5 % yield by doing so. I think, I have proved that is possible to make a solid profit on the Danish Superliga – even under the challenging rule that a pick had to be made on every single match. Furthermore, the profit is not based on early market picks, but on picks made after bookmakers with high liquidity has entered the market. In 2016, I have looked into how my position is compared to the closing odds. 68 out of 90 recommendations (including Tip of the Week) have had lower closing odds. In other words, 76% of the time you would not be able to get my price at kick-off. I am quite satisfied with this statistic as it suggests that my picks are valuable.

I started this site, when I was a student with a decent amount of spare time. Now I have a full-time job and a lovely daughter. In other words, the free hours are sparse – and a lot of time is every week invested in providing betting previews to SuperligaBets. It has made me question whether it is worth it. I enjoy making the previews, but I think it has turned into production. I make the weekly previews, get 4-6 new followers every week and a few kind words (I really appreciate them!). I can see that markets often change rapidly, when I make my recommendations, so someone must be profiting. So I think, I am doing someone a favour, but am I doing myself a favour? I make zero income on SuperligaBets and frankly, I don’t think it is worth it at the moment given the limited interaction it generates. I think my time would be better spent using the time I would use on previews on other things.

As said, I do enjoy making the previews, so I am willing to continue, but only if I start generating a satisfying payment. I have thought of the following possibilities: 

• Changing SuperligaBets to a paid service (maybe only for a limited group to protect prices)
• Finding a site sponsor (not looking for affiliate deals, where I only profit when my clients lose – that is just bad incentives..)
• Working for another site

If you have an opinion (job offer, sponsorship offer, other ideas or perhaps being a part of a paid service), please let me know. You can write to me at superligabets@gmail.com

I will consider my options in the upcoming week.

Kind regards,

Alexander